Project Overview

Year

2023

Duration

Ongoing

Tools Used

  • Figma

Scope

  • Homepage Design

Background

Influ3nce is an up and coming agency establishing itself in the Web3 sphere. Clients of Influ3nce can benefit from their services such as - Setting up a landing page, onboarding brand ambassadors, marketing to their communities, and connect clients with KOLs.

Objective

Design a homepage and establish logo and brand identity for this new agency.

Home Page Design

My aim was to create a brand that was professional, innovative, creative, and modern. I also wanted to include a nod to AMBA$$ADOR, one of Influ3nce's partner projects, so I used the AMBA$$ADOR blue in the gradient choices I made as a midway color between the teal and purple. I chose colors that reflected these values and created an illustration showing connectivity and networking since Influ3nce connects projects with their communities through technology.
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Pitch Deck

Now that the website is in place, the brand is beginning to seek investors, and I continue to use the branding I developed to create marketing and strategic materials, such as a sample from this Project Sprint Deck, written by our team.
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